5 Ways to make money with instagram reels
Instagram Reels aren't just for dancing or trending sounds they’re also a real source of income if used wisely. This guide breaks down five actionable and proven ways to make money with Instagram Reels.
1. Become a Brand Ambassador or Influencer
How it works: If you build a niche audience — whether it’s fashion, tech, fitness, or travel — brands will pay you to feature their products or services in your Reels.
What you’ll earn: Payments can range from $50 to $5,000+ per Reel, depending on your audience size and engagement rate.
Pro tip: Don’t wait for brands to contact you. Use influencer platforms like:
AspireIQ
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Creator.co
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Upfluence
2. Use Affiliate Marketing in Your Reels
How it works: Promote products in your Reels and earn a commission for each sale through your affiliate link.
Best networks to join:
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Amazon Associates
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ShareASale
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ClickBank
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Impact
Tips for success:
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Create “Top 5 Must-Haves” or “Best Tools for XYZ” type videos.
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Always include your affiliate link in your bio or use Linktree to share multiple links.
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Use trending sounds or visual storytelling to make your Reels more engaging.
3. Promote Your Own Digital Products or Services
Are you a designer, writer, coach, or educator? Instagram Reels are a goldmine for promoting:
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E-books
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Courses
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Presets and templates
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Coaching services
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Canva or Notion templates
Why it works: Short-form videos are perfect for teasing content, showing results, or highlighting benefits. You can build anticipation and drive traffic to your website or sales page.
Pro idea: Share "before vs. after" Reels, transformation stories, or “behind the scenes” of how your product helps solve a problem.
4. Use the Instagram Reels Bonus Program
Instagram has a Reels Play Bonus Program (availability depends on country and eligibility). Creators can get paid based on the performance of their Reels.
How it works:
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Once eligible, you’ll receive a notification in your Creator account.
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You’ll earn based on the number of views your Reels get within a certain timeframe.
Even though Meta has changed the program multiple times, similar monetization features may return so it’s worth watching your dashboard for updates.
5. Drive Traffic to a Monetized Blog or YouTube Channel
Use your Reels as a content funnel. By creating short, value-packed videos, you can redirect your viewers to your blog, YouTube channel, or even email newsletter places where you monetize through:
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Ad revenue (like Google AdSense or YouTube Partner Program)
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Affiliate marketing
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Sponsored content
Instagram Reels are more than just entertainment, they’re a powerful tool to grow your brand and bank account.
FAQs
Q1. Do I need a lot of followers to make money from Reels?
A: No. You don’t need millions of followers. Many micro-influencers (under 10K followers) make money through affiliate marketing, niche brand deals, or by selling their own digital products.
Q2. Is the Instagram Reels Bonus Program still active?
A: Meta has paused or limited the Reels Play Bonus in many countries as of late 2024, but it may return or be replaced with similar programs.
Q3. Can I include links in my Reels?
A: You can't put clickable links directly in Reels, but you can add a CTA